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To serve the healthy and delicious life of human beings

Lotus Tricholoma matsutake won iSEE Global Delicious Award

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2024-05-10


On May 9, the 9th Foodaily FBIC2024 Global Food and Beverage Innovation Conference was held at the National Convention and Exhibition Center (Shanghai). Lotus matsutake won the iSEE Global Delicious Award (3 stars) at the iSEE Innovation Ceremony and iSEE Gold Award Ceremony held at the same time.

As an authoritative and leading award in the food and beverage industry, since its launch, iSEE Global Award has taken "highlighting the spirit of food innovation and making good products visible to more people" as its mission and adhering to "non-commercialization of third-party professional evaluation of global standards". It has successively established [iSEE Global Food Innovation Award] and [iSEE Global Delicious Award] to discover, commend and spread global "innovation" and "delicacy" benchmarks, empowering the innovative development of the food industry. Among them, iSEE Global Delicious Award is the first food delicacy award with oriental characteristics. It works with famous chefs, gourmets and professional sensory evaluation institutions to discover, commend and spread the new Chinese flavor, accompany the future classic delicacies, help people live a better life and let the world feel the Chinese flavor. Lotus Tricholoma matsutake Xian participated in the evaluation together with 4000 reported cases from all over the world. After layers of evaluation and promotion by professional judges, he finally won the iSEE Global Delicious Award (3 stars).

Lotus Tricholoma matsutake fresh is a new type of healthy seasoning product that Lotus Health focuses on "0 addition, green and ecological" product concept, gives full play to its comprehensive research and development advantages. Lotus Tricholoma matsutake fresh green plant-based formula, scientific ratio of natural Tricholoma matsutake and other kinds of fresh bacteria and fruits and vegetables, restore the fresh taste of the ingredients themselves, natural increase fresh. Once launched, both Lotus's online flagship store and offline supermarkets are deeply loved by consumers and will strive to become the second Lotus MSG.

It is reported that this conference will focus on the theme of "breaking through the industrial chain and co-innovation bureau", bringing together 150 business leaders and industry leaders, 4000 brands and product decision makers. Through the plenary summit, category & theme forum and global innovation tasting and other sectors, the conference will examine the inspiration, opportunities and landing solutions of local innovation and development from a global perspective, and jointly discuss the core value of industrial chain ecology, help the brand to achieve sub-category occupancy and sustained and stable growth.

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