A delegation from Charoen Pokphand Group visited Lianhua Holdings for an exchange visit

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2025-06-19

Recently, Li Bin, Vice Chairman and CEO of Lianhua Holdings, met with a delegation from Charoen Pokphand Group's agricultural and food business China procurement center, including President Tian Wenlei, Li Peng, and Wang Donghui. The meeting was also attended by Mei Shenlin, Chief Operating Officer, Zheng Dezhou, Chief Quality Officer, and other relevant department heads.

Prior to the meeting, Tian Wenlei and his delegation visited Lianhua Holdings' corporate showroom, R&D and quality control center, and production workshops, gaining a detailed understanding of the company's operations, brand culture, product development, and quality control.

At the meeting, Li Bin extended a warm welcome to Tian Wenlei and his delegation, and introduced the company's development history, development strategy, and the significant business achievements made in recent years in implementing the brand revitalization strategy. In terms of product development, in addition to traditional products, the company has developed a series of new healthy products, including Lianhua Matsutake and Lianhua premium soy sauce, by deeply implementing the "green, natural, three low" product development concept. In the future, the company will focus on creating more high-quality new products that are "safe, healthy, and delicious" based on market demand.

Tian Wenlei expressed appreciation for Lianhua Holdings' significant business achievements and business development philosophy, and introduced the development history and unique advantages of Charoen Pokphand Group. Both sides engaged in in-depth discussions on deepening cooperation, agreeing to leverage their respective strengths to continuously expand cooperation areas on the existing basis and achieve new results as soon as possible.

Charoen Pokphand Group, founded in 1921 by Thai-Chinese businessman Xie Yichu, is a diversified multinational conglomerate with core businesses in agriculture and food, wholesale and retail, and telecommunications and television. It also operates in more than 10 industries and fields, including finance, real estate, pharmaceuticals, and machinery processing, with business spanning over 100 countries and regions globally.

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