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[Picking Up Rank and Lotus Reaches New High] Lotus Health Marketing Center Held 2024 Business Work Conference

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2024-01-29


Pick up the steps, lotus hit a new high. From January 27 to 28, Lotus Health Marketing Center held its 2024 annual business conference. The company's chief sales officer and general manager of the marketing center Mei Shenlin attended the meeting and made a concluding speech. Heads of business units and relevant functional departments of the marketing center attended the meeting. Fang Jing, general manager of brand planning department of marketing center, presided over the meeting.

Report on the work of each business unit of the marketing center

At the meeting, all business units of the marketing center comprehensively reported on the business operation in 2023, not only summarized the business results and highlights of experience, but also pointed out the existing problems and deficiencies, and planned the key work in 2024, defined the business development goals for the new year, and put forward constructive suggestions for the reform and development of the company.

Mei Shenlin, chief sales officer and general manager of the marketing center of the company, made a concluding speech.

After the work report of each unit, Mei Shenlin commented on the work of each business unit and made a summary speech, made a comprehensive summary and systematic analysis of the overall work of each business unit in the marketing center in 2023, and put forward specific improvement measures in view of the existing deficiencies. at the same time, plan and deploy the key work in 2024.

Mei Shenlin pointed out that in 2023, under the strong leadership of the company's board of directors and management, and with the full cooperation and strong support of various departments, the marketing center will be guided by the "521 Brand Rejuvenation Strategy", focusing on the overall situation of the center and grasping the general market trend., On the one hand, grasp business operations, consolidate target responsibilities; on the other hand, deepen reforms, optimize systems and mechanisms, vigorously promote business operation, operation management, brand promotion, team building and other work to achieve new results, and achieve a substantial increase in sales revenue and profits.

Mei Shenlin stressed that in recent years, the reason why the work of the marketing center has continuously achieved new and remarkable results is not only the result of the struggle of all marketing personnel, but also reflects at a deeper level that with the continuous efforts of the company's deepening reform, the comprehensive reform results continue to show, and the company's bottom-level capabilities have been significantly enhanced, driving the marketing work to a new level.

When making the key work deployment in 2024, Mei Shenlin requested that all business units of the marketing center should be guided by the "521 brand revival strategy, and focus on" adjusting structure, increasing revenue, improving quality, and increasing efficiency. The first is to optimize the product structure, focus on expanding the scale of new products, and create popular models; the second is to optimize the channel structure and increase the proportion of new channel revenue; the third is to continue to deepen reforms, further optimize the system and mechanism, and stimulate internal motivation; the fourth is to optimize the talent structure, Speed up the introduction of new talents; fifth, increase investment in new product research and development and market promotion to improve customer service levels; sixth, continue on a large scale.

Mei Shenlin finally emphasized that 2024 will be the year for the company to thoroughly implement the "521 Brand Rejuvenation Strategy". The marketing center must rise to new heights, focus on increasing sales revenue, enhance profitability, and build core characteristics. Enhance market competitiveness, strive to achieve more outstanding results, and make new and greater contributions to promoting the company's high-quality leap-forward development.

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